Facebook has been pushing live video broadcasting a lot lately, and now it’s turning its attention to live audio. This is a new feature that was announced today. It will go in a testing phase over the next few weeks. For this, Facebook is working with “several partners” such as BBC World Service, LBC, Harper Collins, and authors Adam Grant and Britt Bennett.
Live audio broadcasting will then become “more broadly available to publishers and people” at some point in early 2017. So while you can’t use it yet, it’s something to look forward to.
Initially, the company will be testing the feature with a small number of established broadcasters – including the BBC World Service and LBC – though publishers and authors will also be getting in on the action …
Facebook says that Harper Collins, and authors Adam Grant and Brit Bennett will be taking part in the trials over the next few weeks.
iOS restrictions mean that iOS users will get a worse version of the service than using Android devices: while Android users can continue listening to a Live Audio broadcast while using other apps, iOS users will need to remain within the app. You can, though, browse other Facebook content while listening.
If you fancy yourself as a live radio host or live podcaster or whatever label will end up being applied to the live audio broadcasts, the company says that it will be making the feature more broadly available to publishers and people early in the new year.
Just like with live video, you can discover live audio content in the News Feed, comment and react in real-time, and share the broadcasts you find with your friends. People using Android devices will be able to continue listening to live audio even if they leave the Facebook app or lock their phones. On the other hand, on iOS you can only listen while you’re browsing other parts of Facebook.